Mike Parsons

Mike Parsons from Tribal DDB provides daily news items covering the digital world.


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Biography

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Mike leads the Tribal DDB London team as Managing Director and is a member of the DDB UK Executive Board.

In this role he oversees the client partners, the work and the long term business strategy of the agency. Mike is considered a real pioneer in the digital space and during his time at Tribal DDB Amsterdam and London the agencies have won several global awards including a Webby for the 'Seduction by light' work for Philips. The journey in digital began more than a decade ago and since that time he has worked around the globe. He is a seasoned leader of digital agencies and relishes that chance to lead the talented team at Tribal DDB London.


Mikes experience ranges from creating a web radio station in 1997 through to conducting global projects for Diageo, Microsoft and Philips Electronics. He has also worked for many other leading brands such as Volkswagen, MasterCard, General Motors, GSK, UPS and Financial Times.

Prior to Tribal DDB Amsterdam, Mike was the General Manager at MRM Partners Amsterdam. Before joining MRM Partners, Mike has worked in a number of companies including OVEN Digital and Australian Radio Network.




About Tribal DDB

Tribal DDB Worldwide is a global interactive marketing and consistently ranks as one of the top interactive agencies as measured by revenue, media and creativity. Headquartered in New York, Tribal DDB Worldwide has 38 full service offices spanning 24 countries throughout the Americas, Europe and Asia Pacific. With a staff of over 1,200 provides clients the scale and breadth of services to build strong digital businesses in all major markets around the world.

Worldwide Tribal DDB is rated by Forrester as a Go-To Agency for Brand Image and is the most awarded worldwide interactive agency.

In 2008 Tribal DDB was awarded Global Agency Network of the Year by Advertising Age.






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